XVI INTERNATIONAL CONGRESS

Vienna

25th and 26th May 2023

PYRAMIDE EVENTHOTEL & CONGRESS CENTER

Parkallee 2, 2334 Vösendorf/Vienna

“Marketing for law firms”

PROGRAM:

Day 1: Thu, 25th May 2023

19:30

Dinner in the Hotel Pyramide

Day 2: Fri, 26th May 2023

Meeting Itinerary and Shedule

09:00

Alma ZADIC, Minister of Justice of Austria

Opening of the Congress

09:10

Armenak UTUDIJAN, President of the Austria Federal Bar Association

First welcome speech

09:20

Michael HÖFLER, Director Corporate Communication Corporate Citizenship of A1 Telekom Austria Group, formerly lecturer for Marketing and Sales Management at the University of Applied Sciences for Management & Communication

Kick-off: Marketing 101 (Second welcome speech)

09:30

Introduction of the Law Firms taking part in the Congress

Each law fir will be given two minutes for the introduction

13:30

Lunch Break & Networking

Buffet lunch at the hotel

15:00

Cornelia KENNDLER, Head of CX & UC at win2day, the online brach of Casinos Austria AG. Formerly CX Manager at Nespresso, Brand Manager at Henkel CEE

A client’s  User Journey

15:15

Peter MELICHAREK (Austria)

The story of our Law Firm’s Legal Tech Spin-off http://www.lereto.com. How to build up Entrepreneurship Skill, Competition Advantages and an authentic true USP.

15:30

Michael JACKSON (USA)

The Future of Law Firms

15:45

Sharhabeel ALZAEEM (Palestine)

Marketing for law firms: the Arab Perspective.

16:00

Zdenka ROCAROVA (Czech. Republic)

How to keep good talent in a law firm.

16:15

Hung OU YANG (Taiwan)

International debt recovery as a source of cooperation between AEA offices.

16:30

Daniela JEZOVA (Slovakia)

How to run a boutique firm.

16:45

Lewellyn LANILLO (Philippines)

Start-Up Investment Transactions, upcoming practice area for Law Firms. 

17:00

Pedro Beltrán (Spain)

How to make your Firm grow through the AEA Network

17:15

End of the Congress, Drinks & Networking

****

19:30

Gala dinner

Gala dinner in the Hotel Pyramide

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